Industry news

Industry news

Whose job did AI "grab" this time? Digital people in the live studio

2023-06-19

Recently, on some short video platforms, such a "thriller" scene will be brushed from time to time: the camera sweeps across a room, dozens of computers are placed on the table, and the anchor on the screen is selling goods live online in real time, but the text is impressively written: "It's too scary, the 200-square-meter live broadcast base is empty, and all of them are live broadcast by AI digital people." However, when the camera is focused on the computer screen, the anchors appearing in the camera are as realistic as real people.


Since the emergence of ChatGPT, it has once again aroused people's concern and heated discussion about artificial intelligence, and many industries have also accelerated the "intelligent" attempt. In the field of live broadcast, this kind of "AI digital human anchor" has appeared. The reporter noticed that in some companies in Jinan, AI digital anchors have begun to replace real people and appear in the live broadcast room.


This time, whose job will AI "grab"? Some enterprises in Jinan are replacing real people with "AI digital anchor" and appearing in the live broadcast room.



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